Quiz 1web analysismakeup

.docx
School
Wilfrid Laurier University **We aren't endorsed by this school
Course
BUSINESS SALES
Subject
Marketing
Date
Oct 26, 2023
Pages
1
Uploaded by BaronSwanMaster4 on coursehero.com
Jan 18, 2022 4MH3 E-Marketing Quiz 1 1. What is the first step of developing a website? - The first step of developing a website is to establish site objectives. 2. What is the role of "user personas" in website development process? - The role of "user personas" in the website development process is to helps the designer/creator to understand users' needs, experiences, behaviours, and goals. - User personas are "archetypical users whose goals and characteristics represent the needs of a larger group of users" 3. Usually, at most how many clicks do we try to ensure a website user to make before finding his/her desired information on the website? - Usually around 3-4 clicks.
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