1- Which of the following is an example of a �product� that can be

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School
Wellesley College **We aren't endorsed by this school
Course
WGST MISC
Subject
Marketing
Date
Nov 3, 2023
Pages
1
Uploaded by AdmiralTankRabbit27 on coursehero.com
1- Which of the following is an example of a product that can be marketed? A. Kourtney, Kim and Khloe Kardashian B. the city of New Orleans C. Connor Bedard (Chicago Blackhawks) D. These are all examples of products that can be marketed. 2- Which of the following is NOT a distinguishing characteristic of services? A- inapplicability B- intangibility C- perishability D- inseparability 3-. __________ suggests that any number of various company departments should work together throughout the product development process. A. Customer-centered new product development B. Team-based new product development C. Market-focused new product development D. Systematic new product development 4- ______ In the decline stage of the product life cycle, a marketing manager may choose to: A- maintain the product B- harvest the product C- drop the product D- These are all options available to marketing managers responsible for products positioned in the decline stage of the product life cycle.
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