Coursera Submission 3

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Designing a Quantitative Survey Introduction: Thank you for taking the time to participate in this survey. We are conducting research on behalf of a smartphone company and would appreciate your feedback to help us understand the barriers to purchase for our product. Your input is essential in helping us improve our product and customer experience. Questions: 1. What is your age range? a. Under 20 b. 20-24 c. 25-29 d. 30-34 e. 35 and above 2. What is your current education level? a. High School b. Junior College c. Bachelor's degree d. Master's degree e. Doctoral degree 3. On a scale of 1 to 5, how important is the camera quality when purchasing a smartphone? 1- Not important at all 2- Somewhat unimportant 3- Neutral 4- Somewhat important 5- Extremely important 4. What is your preferred smartphone brand? a. Apple b. Samsung c. Google d. One Plus e. Xiaomi 5. What is the maximum amount you are willing to spend on a smartphone? a. Less than $500 b. $500-$699 c. $700-$899 d. $900-$1099 e. More than $1100 6. How important is the battery life when purchasing a smartphone? a. Not important at all
b. Somewhat unimportant c. Neutral d. Somewhat important e. Extremely important 7. Which of the following factors would influence your decision to purchase a new smartphone? a. Price b. Camera quality c. Battery life d. Brand reputation e. Operating system f. Design/appearance 8. What is the most important factor in your decision to purchase a new smartphone? a. Price b. Camera quality c. Battery life d. Brand reputation e. Operating system f. Design/appearance 9. What would prevent you from purchasing our smartphone? a. Price b. Camera quality c. Battery life d. Brand reputation e. Operating system f. Design/appearance 10. Which of the following would make you consider purchasing our smartphone over a competitor? a. High-end camera b. Fast charging battery c. Tightly integrated operating system d. Premium design and appearance e. Lower price point Thank you for taking the time to complete this survey. Your feedback is invaluable in helping us improve our product and customer experience.
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