Week MGT526

1 Week 1 Myles McZeal University of Phoenix MGT/526 Gwen Brown August 6, 2023 Week 1 Apple Inc., formerly Apple Computer, Inc., is a multinational corporation that manufactures consumer electronics, personal computers, software, and PC programming, as well as being a computerized media content reseller. Apple Stores are a chain of retail stores owned by the company. The iPhone cell phone, iPad tablet PC, iPod compact media players, and Macintosh PC range are Apple's main product offerings. Apple Computer was founded on April 1, 1976, by Steve Jobs and Steve Wozniak, and consolidated on January 3, 1977 in Cupertino, California.
2 Apple Computer was overwhelmingly a maker of PCs for over thirty years, including the Apple II, Macintosh, and Power Mac models, but during the 1990s, it faced tough bargains and a low share of the entire industry. After his company, NeXT, was purchased by Apple in 1997, Employments, who had been ejected from the company in 1985, returned to the company in 1997. The next year, he became the organization's interim CEO,[4] which was ultimately made permanent. Starting with the first iMac in 1998, Jobs implanted a new corporate way of thinking about visible things and basic strategy. SWOT stands for Strength, Weakness, Opportunity, and Threat in a SWOT analysis. This analysis is critical for any firm since it informs them about their internal environment, which includes their strengths and weaknesses, as well as their external environment, which includes opportunities and threats. Their premium products, goodwill, and high client satisfaction levels, as well as their product quality, are their strengths. Apple, on the other hand, continuously bringing technological updates to its goods and is regarded as the leading corporation in terms of technological innovation. Apple's workforce is also highly qualified.
3 Weakness: Apple lacks goods in the average to low-cost category, and MacOS is difficult for many people to transition to and work on. When it comes to lower-priced phones, Apple is unable to compete with Samsung and other businesses. Samsung also buys displays from them because they don't have their own display manufacturing facility. Opportunity: They can launch items in the average range and attract and please that client; they can also offer phones in new markets where they are not currently present, and they can debut LCD displays in the automobile category. Apple will now use Apple Silicon processors in their Macs instead of Intel chips, which will result in increased revenue as a result of the cost savings. Threat: Many brands, including as Samsung and Oneplus, have begun to compete with Apple in the luxury sector, and customers are always finding issues with Apple, such as screen bending and the lack of a headphone port. The main issue is that phone prices are rising, and users have viable alternatives to the Apple brand. Reference; Yuan, H. (2013). A SWOT analysis of successful construction waste management. Journal of cleaner production , 39 , 1-8.
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