highlight disruption, or â€œcritical foundations of industry structure â€" the economic
the power balance between buys and sellers, the role of assets, the types of competitors, even the
borders of industries- are rapidly shiftingâ€
(Palmer et al., 2022, p 67).
There are many internal factors that affect Netflix and its current state. Specifically, these
internal factors include new product and service delivery, accidents, scandals, and internal
organizational politics. At Netflix, an internal driver was their shift from DVD delivery to
streaming (Palmer et al., 2022, p 65). In addition to new delivery methods, Netflix also decided
to create content - a new product - for its subscribers. Recent hits have included â€œYouâ€
garnering international acclaim and buzz. However, there have also been some
shifts in the relocation of key offices and facilities, with production hubs in London, Marid, and
Toronto (Palmer et al., 2022, p 64).
Another internal driver unique to Netflix is its flat organizational structure. While pay is
above the standard and there is no dress code, the CEO of Netflix claims he makes fewer and
decisions, focusing instead on empowering his employees, remnant of a coaching role while
encouraging shifting mindsets for employees to embrace and think about change. This unique
culture may provide a different decision-making process than a traditional hierarchical structure
used to. With four hundred content employees worldwide, that can provide a challenge to ensure
each employee has the space to provide input and insight into a decision-making process.