Chapter
4-
Elasticity
si
p
s
'
P
.
gcostt-s.lv
14
s
Elastic
T
pi
•
inelastic
very
responsive
PÉ
=
-
&
-
&
P
"
•
←
not
responsive
b/c
little
change
!
I
D
!
I
ble
a
big
change
In
price
caused
1
I
1
In
price
caused
a
big
demand
'
"
'
i
D
small
demand
change
Q
'
Q
Q
QQ
Q
change
>
I
<
1
In
both
PT
,
Qtr
,
but
there
is
a
big
difference
between
the
amount
they're
changing
by
.
-
Elasticity
Measures
responsiveness
(
in
price
mostly
ble
its
what
we
focus
on
)
⊥
NOT
measured
as
slope
ble
the
units
complicate
calculations
Price
Elasticity
of
Demand
q
=/
percentage
change
in
quantity
demanded
/
=
/
4.
sad
percentage
change
in
price
←
1.
sp
|
*
Absolute
value
ble
when
Pt
then
Q
-
b/c
law
of
Demand
=PP=
Dtr
-
Demand
decreases
by
.
.
+
Price
increases
by
.
.
.
or
+
Demand
increases
by
.
-
Price
decreases
by
.
.
.
Example
:
p
If
{
=
2
an
DP
-
10%
,
find
1-
☐
Qd
2=1%0%-1
✗
10
it
✗
10
-1
(d)
?
zo%=%sQ
SO
,
demand
decreases
by
20.1
.
*
The
larger
the
elasticity
,
the
more
responsive
is
the
demand
curve