Guiding Coalition Recommendations
In ongoing efforts to identify potential buyers for the organization, the strategic planning
team actively evaluates the exit strategy. It will subsequently provide recommendations to the
board of directors. Preliminary analyses are currently underway to facilitate the organization's
sales planning. The primary objective at this stage is to establish a guiding coalition within the
This report aims to identify individuals within the organization who can shape, lead, and sustain
the change process associated with selling the organization. Based on the employee personas
report's findings, four individuals have been selected to form part of this guiding coalition. These
individuals have demonstrated influence and dedication, essential for making a constructive
impact while guiding the change initiative.
When assembling a team for the guiding coalition, it is imperative to consider four crucial
characteristics for effectiveness, as outlined by Kotter(2012): position power, expertise,
credibility, and leadership. The selected individuals for this coalition are as follows:
Omar, Manufacturing Director
John, Research Director
Elaine, Acting Director
Chris, Sales Executive
These individuals possess the requisite qualities needed for effective leadership in this endeavor.
In the following sections, we will provide detailed profiles of each individual chosen for the
coalition team and elucidate the rationale behind their selection.