DJI, a Chinese drone and aerial photography technology company has historically been known
for its secretive corporate operations and supply chain. However, they took a positive step
toward transparency by releasing their first Sustainability Report in 2020. Despite this, DJI has
faced criticism for labor practices, including reports of long working hours and inadequate pay
for workers. While DJI pledged to improve these conditions, details remained scant.The
complexity of DJI's global supply chain poses challenges for thorough monitoring, and there
have been concerns about the sourcing of certain components, including potential intellectual
property infringement. Ensuring ethical supply chain practices remains a significant challenge in
the tech industry.
DJI's drones, while contributing to environmental concerns due to batteries and materials, also
offer environmental benefits through applications like monitoring and conservation efforts,
reflecting a dual impact. On the positive side, DJI has engaged in community initiatives and
philanthropy, particularly in supporting STEM education and disaster relief efforts.
In conclusion, DJI has made some efforts to address CSR concerns, such as releasing a
Sustainability Report and participating in philanthropic activities. However, past issues regarding
labor practices and supply chain ethics require ongoing scrutiny to determine whether DJI is
operating ethically under CSR standards.
Sources:
https://enterprise-insights.dji.com/blog/drones-sustainable-future-earth
https://www.newswire.ca/news-releases/new-dji-agriculture-drone-insight-report-reveals-greater-
acceptance-advanced-farming-techniques-and-exploration-of-best-practices-for-farmers-
818817060.html